The Row: 15 years throwback

Luxury brand THE ROW made its appearance 15 years ago. Founded by Mary-Kate and Ashley Olsen, also known as the Olsen Twins. In 15 years the brand The Row made it to be the ultimate luxury brand in the U.S. And since many years available in our shop.

In the past few years, THE ROW has become a key player in the fashion scene, making minimal and high-quality clothing at an equally high price point. Headed up by the famous Olsen sisters, the label was founded in 2006 and has gone through several stages of evolution, and has won the CFDA Award for Accessories Designer of the Year two years in a row.

Although the brand got into a rough patch during the pandemic, THE ROW now flourishes as never before. Celebrities support THE ROW by dressing in The Row and posting their photos on their socials. Last year Kendall Jenner posted a mirror selfie on Instagram with the caption “The Row head to toe,” and followed up this week with a four-image carousel captioned “The Row head to toe pt. 2.” 

THE ROW’s collections are defined by exquisite fabrics, impeccable details and perfect fits  for a range of ages and body types. Our curated collection includes ready-to-wear, bags, boots and shoes. All items are made in the United States. The latest collection is clean and minimalistic in line with their distinctive feminine silhouettes. THE ROW reflects a sense of relaxed and timeless elegance, focusing on fine fabrics and the perfect fit